Annecy Festival and Mifa
2020
The Annecy Festival (France), with a 60-year history, is considered one of the most important events in the animation industry worldwide.
This year, we participated in the Annecy International Festival and the Mifa market in its first online edition, held from June 15 to 30, 2020. From our Zykax team, Camilo Hernández attended.
The 2020 edition was carried out through a virtual platform where creators, entrepreneurs, artists, professionals, companies, and studios from around the world gathered to enjoy the official showcase of the festival and to present our original creations, aiming to strengthen co-production or distribution opportunities among colleagues, friends, and industry experts.
Colombia at the Annecy Festival and Mifa
This year marked the first time Colombia had official country representation at this prestigious event.
At the official virtual stand v.030, 19 Colombian companies committed to creating original content with international potential represented our industry.
This gratifying experience gave us access to a global network of 4,132 participants, 2,094 companies, and a project library with 1,129 works from around the world, allowing us to expand contact networks and secure key business connections for the continued development and co-production of our original content.
This important official country presence was made possible thanks to Procolombia, al the group of animation entrepreneurs (GEMA) and other entities, along with several professionals from our national industry who collaborated in the process.
Annecy Festival 2020
With access to an online platform dedicated to screenings, we were able to enjoy the official competition selections in various categories such as feature films, short films, series, VR works, among others.
We also had the chance to explore experimental and playful proposals.
Finally, we enjoyed a learning section with insightful masterclasses by major players in the international industry.
Mifa Market 2020
In the market section, we had the opportunity to interact with other creators, agents, platform representatives, OTT services, buyers, and investors interested in diverse original content from around the world.
We also gained insights into the state of the audiovisual animation industry by attending a wide variety of talks, pitches, and activities with professionals who showcased their creations across multiple genres, including drama, comedy, fantasy, action, adventure, science fiction, horror, among others.
Additionally, within the framework of the event, we took part in a networking activity between Colombian and Argentine companies, organized and managed jointly by GEMA Colombia, the National Institute of Cinema and Audiovisual Arts (INCAA), and the Argentine Investment and International Trade Agency (AAICI), with the support of Procolombia.
The Power of Imagination at Annecy Festival and Mifa 2020
Following our experience at the event, we would like to share some conclusions we consider important:
All over the world, this is a fantastic time for creators, as we have countless opportunities to tell honest stories with memorable characters, within our own reach.
It is in the convergence of literature, comics, film, series, television, digital media, video games, experiences, VR, or AR, where storytellers find new opportunities to bring to life those fantastic characters that inhabit our original stories.
Currently, the wide range of formats, tools, and techniques—from traditional animation, cutout, and stop motion to CGI production integrated into live-action with visual effects (VFX)—offers us an inexhaustible source of resources to enhance the narrative and aesthetic value of our universes.
Finally, with today’s access to content distribution at various levels, we can work from the development stage of our projects to gradually build audiences around the world.
At Zykax, we will remain focused on creating original content with fantastic stories, memorable characters, and imaginary universes.
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